Comcast officials rolled out the red carpet to boost internet connections for families living in one of Fresno’s most overlooked neighborhoods, rolling out a new six-figure initiative to improve digital access and create a new community internet hub at Saint Rest Baptist Church.
A rally at the church on Thursday saw hundreds of students from Fresno Unified’s Columbia Elementary and Gaston Middle schools cheer on the announcement of a new “Lift Zone.”
The Lift Zone provides free WiFi access to connect community members to the internet, opening the door to educational opportunities and digital economic venues.
Thus far, Comcast’s Fresno-based Government Affairs chief Nathan Ahle reported, the utility has built 16 similar WiFi hubs with more than 150 across the Golden State.
Earlier in 2022, Comcast spent $1 million to expand its network connectivity to Biola and opened a similar Lift Zone at the Biola Community Services District.
Saint Rest Pastor, Rev. DJ Criner, Fresno Unified Superintendent Bob Nelson, Fresno City Councilman Miguel Arias, and Fresno Deputy Mayor Matt Grundy took turns cheering on the initiative for southwest Fresno residents.
“Comcast has allowed residents that, over the course of years have felt like they don’t matter, to feel that they and their lives, their job, and education is just as relevant as any other side of town,” Criner said in remarks .
“In Fresno, the gaps, the disparities exist and they have existed, so we are looking for every opportunity we can to help close the divide. Fresno is a special place with special families and special children,” said Broderick Johnson, Comcast’s executive vice president for equity and public policy.
Ahle and Johnson didn’t leave the assembled kids empty handed. They had a special announcement for the assembled hundreds of southwest Fresno school children.
Each would be heading home with a laptop of their own, courtesy of the telecomm provider.
The cheers, it should be noted, rivaled a taping of a vintage Oprah episode.